On the House
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Startups, Founders & Stuff We Love
For too many working parents, burnout is an almost guaranteed side effect of holding (at least) two demanding jobs.
We’re all familiar with the struggles. Companies are reversing their flexible WFH policies, childcare is expensive, and even the best-laid plans fail; especially during flu season.
Enter Taylor and Casey Capuano, the twin sister duo who founded Cakes Body, a viral nipple cover brand.
Parents have been screaming about the lack of support at work for decades. While many organizations are content to sit around doing nothing (or close to it), the twins pulled a proverbial “hold my beer”, and rewrote the script for how companies can support their employees, especially women and parents.
Cakes Body has quickly gone from a side hustle to a viral success story, but TikTok success is not the headline here.
About fifteen years ago, Stephanie Fornaro learned some of the most formative business lessons from an unlikely place, a steakhouse.
You learn a ton of lessons from working in hospitality. You learn about patience, empathy, multi-tasking, and de-escalating tense (often hanger-induced) situations. However, Stephanie Fornaro’s biggest takeaway didn’t come from the customers, from the back of house, or from the long hours. It came, unexpectedly, from her employers.
In the world of entrepreneurship, timing is everything. Sometimes, what seems like the worst possible timing can be turned into a happy outcome. Just ask April Johnson, the founder of Happied.
Johnson’s virtual events company, Happied, was born from a passion for hospitality and fostering real human connection. Her launch (and her “relaunch” in 2020) became a shining example of how adversity can be the launchpad for innovation and success.